Current location:Planet Pages news portal > world
Digital Audiovisual Art Fuels China's Culture, Tourism Consumption
Planet Pages news portal2024-05-01 09:50:40【world】7People have gathered around
IntroductionContact Us HomeNewsHighlightACWF NewsSocietyWom
- Home
- News
- People
- In-depth
- ACWF
Digital Audiovisual Art Fuels China's Culture, Tourism Consumption
August 9, 2023Students watch an immersive show of an artwork at the Tianjin Digital Art Museum in Tianjin, north China, July 30, 2023. [Xinhua/Sun Fanyue] |
BEIJING, Aug. 8 (Xinhua) — The 2023 China Beijing International Audiovisual Conference concluded on Sunday after four days of activities, including the presentation of new technological developments, with art and culture taking center stage.
The event saw more than 200 enterprises and institutions from the global audiovisual industry descend on the Chinese capital to share new development achievements across the entire audiovisual industry chain. Participants set up shops in several dedicated sections, covering a total exhibition area of 20,000 square meters.
Wandering among the booths, visitors were able to gain first-hand experience of the new developments. Through digital technologies, they can view inscriptions on the inside of bronzeware via computer screen, zooming in for a closer look; Chinese characters written on strips of bamboo could be seen flying about in a digital animation. Elsewhere, viewers used digital technology to interact with art installations thousands of miles away.
Among the highlights of the exhibition was the Digital Audiovisual Arts Forum held on Aug. 5, at which experts and industry insiders held discussions on the theme, "The future of digital audiovisual arts in the age of artificial intelligence."
In recent years, with the acceleration of the digitalization of China's culture industry, more and more cultural spaces, including museums, art galleries, theaters and music halls, have presented digital audiovisual content through the integration of culture and digital technology. This development has promoted the cross-border integration of industries, and provided new momentum for novel cultural and tourism consumption.
Jin Jun, a professor at the Central Academy of Fine Arts, said that the development of science and technology has given birth to many new art forms, including AI interaction, light-and-shadow immersion and so on. Support from technology has brought multisensory art experiences to audiences, while classic works can be recreated through digital means, enriching traditional content and revitalizing classic art, said Jin.
Zhang Lie, associate professor of Tsinghua University, said that immersive space and digital creativity are currently very popular topics within the industry. In recent years, he said, with more and more young China-Chic product lovers, the audiovisual arts have played an increasingly important role in tapping into and promoting traditional cultural materials.
Multi-modal interactive digital audiovisuals break the limitations of visual and sound fields, achieving an immersive experience of substituting the roles of virtual and real, turning the learning or visiting process into an exploratory activity, which is quite interesting and entertaining, the professor added.
A staff member displays a set of VR-powered omnidirectional treadmill at an exhibition during the Global Digital Economy Conference 2023 at the China National Convention Center in Beijing, capital of China, on July 4, 2023. [Xinhua/Ren Chao] |
"Museums have become a paradise for digital innovation, which makes them easier for audiences to access and participate in, helping them understand complex concepts. Through artistic narrative methods, digital audiovisual has opened up a new imaginative space for on-site cultural and tourism experiences," Zhang explained.
The digital audiovisual industry has become an important component of China's digital economy in recent years. The added value of Beijing's culture industry accounts for more than 10 percent of its GDP, while the development prospects of the audiovisual industry are promising.
In late July, China's top economic planner rolled out a slew of measures to boost consumption amid efforts to sustain economic recovery and promote high-quality development. The country vowed to spur consumption of a wide range of items and services, including within the culture and tourism sectors, according to a notice issued by the National Development and Reform Commission.
The notice also mentioned the need to enrich culture and tourism consumption, create new immersive entertainment spaces, and build new culture and tourism consumption clusters.
Sun Hui, secretary general of Tencent's cultural tourism industry research institute, said that digital art can help promote the extension of traditional cultural and tourism resources to multiple forms of digital assets, while innovating the content experience, increasing brand value and fueling business growth.
"Beijing has proposed the building of a globally influential audiovisual industry center, and digital audiovisual art will play a major part in the process," said Kong Jianhua, deputy head of the Beijing Municipal Radio and Television Bureau.
Digital audiovisual art will be integrated into the cultural space of the entire city and help shape the cultural image of Beijing in the future, Kong added.
(Source: Xinhua)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
- 2023 Women Science and Technology Innovation Pioneer...
Photos
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Special Coverage
Address of this article:http://haiti.havadist.com/article-75c399853.html
Very good!(14359)
Related articles
- Rhod Gilbert shares cancer update as he admits he's 'pinching himself' over performing stand
- Brandon Pfaadt strikes out career
- Russia renews attacks on the Ukrainian energy sector
- Rangers rookie Wyatt Langford hits an inside
- DAILY MAIL COMMENT: A very good day for our united kingdom
- German police arrest a Russian man in connection with the fatal stabbings of 2 Ukrainian men
- Runner dies after receiving emergency treatment at Nashville race, organizers say
- Haaland returns and scores as Man City beats Nottingham Forest 2
- Court in the Central African Republic issues international arrest warrant for former president
- Tour of Romandie win is career
Popular articles
- Court in the Central African Republic issues international arrest warrant for former president
- Police officer hiring in US increases in 2023 after years of decline, survey shows
- Stars breathe new life into series with the Golden Knights entering Game 4
- Pope visits Venice to speak to the artists and inmates behind the Biennale's must
Recommended
CRAIG BROWN: The killer who wants to be Donald Trump's running mate
Jets defenseman Brenden Dillon out for Game 4 against Avalanche with lacerated hand
Oklahoma man beat his girlfriend up while she was pregnant
Hawaii military family sues over jet fuel leak into Navy water system
Finnish hacker imprisoned for accessing thousands of psychotherapy records and demanding ransoms
Why college kids are abandoning Ivy Leagues to go to Southern schools
Kawhi Leonard ruled out with knee issue as Clippers face Mavs in Game 4
College students, faculty demand amnesty for participating in anti
Links
- Algeria reports no new daily case for 1st time since COVID
- 21 bodies found at crash site of Nepali plane
- Apple's China data center starts operation
- CPC Leadership Convenes Criticism and Self
- Centennial celebrations of Chapman's Peak Drive held in Cape Town
- Israel discovers 1,900
- Xi Focus: CPC Leadership Meeting Calls for Rallying Powerful Force to Advance National Rejuvenation
- Xinjiang's green electricity trading hits new high
- Technological innovation progress comes with rise of China's Silicon Valley
- 2023 Edition of 'Xi Jinping on the Belt and Road Initiative' Published